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Brand Naming

B2C and B2B Naming at MarketPlace. Everyone understands what a name is. We all understand the basic components of language that combine to form a brand name. Yet naming is perhaps the most misunderstood of all brand disciplines.   With hundreds of naming projects under our belt, we know what work a brand name should do, and we know why brand naming fails.… Continue reading <span class="meta-nav">→</span>

Photography

pet food and supplement photography

MarketPlace Studios In 2019, we made a significant investment, doubling our physical footprint so that we could build out over 1,500 sq ft of dedicated studio space. This new space includes a practical, gorgeous kitchen, used for prep and background alike; an open studio with cyc wall; a wardrobe/prep area for guests; and an editing… Continue reading <span class="meta-nav">→</span>

Motion + Video

Greg Judy Smelling the Soil

MarketPlace Studios In 2019, we built out over 1,500 sq ft of studio space for our video creatives. The space is anchored on one end by a practical, modern kitchen, which we use for shoot prep and background, and on the other by an A/V suite for sound editing and podcasting. Between the two is… Continue reading <span class="meta-nav">→</span>

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