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Biotech marketing for Brightseed

Brightseed_biotech_marketing_for_the_nutraceutical_industry

The Situation In the nutraceutical industry, you’ll find an unending stream of innovation. Waves aren’t made easily. Yet, that’s exactly what Brightseed sought to do. As a steward of the natural world, the company uses its proprietary AI platform Forager® to find bioactive compounds in plants that could support human health. Brightseed then uses these… Continue reading <span class="meta-nav">→</span>

EverGrain by AB InBev

Brief animation linking to B2B marketing case study for EverGrain brand strategy.

The Situation Many predict that the future of food lies in plant-based ingredients, but those ingredients do not come without their challenges—modern consumers also have high expectations for taste, functionality, sustainability, and nutrition. Enter AB InBev, the parent of some of the most recognizable consumer brands in the world. AB InBev saw a chance to… Continue reading <span class="meta-nav">→</span>