Kelsey at Work

Technical, heartwarming, or promotional. Blogs, press releases, or social. Kelsey adapts her writing to fit every style, voice, and audience thrown at her (she kindly requests you throw no actual audiences at her). Her experience ranges from storyboarding sleep-health commercials to naming pet food recipes to writing cover stories for agriculture magazines.

A lover of dogs and rural America, Kelsey brings genuine passion to our pet care, agriculture, and food clients. Blessed with the gift of finding fascination in everything (she was once completely invigorated after an hour-long conversation with a soil specialist), her endless curiosity and boundless enthusiasm are evident in the copy she crafts.

A MINI HISTORY

After moving from Central to Southern Illinois, and then to Des Moines, Kelsey rounded out her Midwestern tour by relocating to St. Louis in 2012. Earning a bachelor’s degree in Journalism from Southern Illinois University, she specialized in advertising and has been part of the agency world for over five years. She and her travel companion (AP Style Book) moved in to MarketPlace in 2018, where she contributes to all our writing needs.

Kelsey at Home

A performer at heart, Kelsey spends her spare time trying to get her husband Paul, daughter Virginia, and dog Digby to laugh. Every third Friday of the month, people pay to see her make stuff up with her improv troupe. She enjoys a nice glass (etc) of pinot noir, and while many around her would be ashamed to do so, she feels no shame over her love for TV.

RECENTLY PINNED

The first rule of improv is embracing the “yes, and…” concept. This means you accept the situation your partner gives you and you build on it. “Yes, I am a rock climber, and I plan on scaling Everest next Tuesday.” Not only is this a great way to create an engaging scene that keeps twisting and turning, it’s also my life mantra. I accept what life gives me, and I build on it.

Memorable Meal

The highlight of her and her husband’s trip to Italy was staying at a charming agriturismo in Tuscany. There, they participated in a cooking class with people from all walks of life and made fresh bruschetta, pasta, and a delightful apple cake. After all the mixing, rolling, and slicing, they got to sit and enjoy the fruits of their labor with the rest of the class during an evening filled with good wine, good conversation, and, of course, good food.

If you’re quiet, you’re not living. You’ve got to be noisy and colorful and lively.

- Mel Brooks