Over the course of 2019, we’d been having great conversations internally and with several of our partners about the food supply in general and, more specifically, about the future of meat. Given our founding and our focus, we care not only about trends in proteins and meat alternatives but also about large-scale issues like sustainability,… Continue reading <span class="meta-nav">→</span>
There are those days in life where you are filled with so much excitement, joy, and energy you can hardly contain yourself – you instantly want to share it with others. You inevitably know that you can’t literally “share” the joy – at least not in the way that you might share a favorite book… Continue reading <span class="meta-nav">→</span>
We’re excited and proud to announce the launch of Hůga. Several months ago, we partnered with (the now-named) Hůga Foods to develop their brand. After an initial conversation about family recipes and gluten-free nutrition, we got to work on the following: • Market assessment• Brand positioning strategy• Brand narrative• Brand name• Product naming• Logo• Wrapper… Continue reading <span class="meta-nav">→</span>
The moment is fleeting. You’d love for time to stop, but it doesn’t. You want the experience to linger, but you can’t hold it. You can, however, click it. And it takes only an instant. How many of your friends and acquaintances use a still camera to record their lives? Pretty much everyone, no doubt.… Continue reading <span class="meta-nav">→</span>
There are probably only two places where you can find a DJ spinning tunes for a baby food brand, a grown man dressed as the Lorax, and a yogurt container the size of a condo. The first is New York’s hottest nightclub, where I’ve never been, and the second, from which I just returned, is… Continue reading <span class="meta-nav">→</span>
There are few things I’d rather do than photograph dogs. It’s the perfect mix of so many of the things I enjoy; not only do I get to spend time with dogs, I get to spend time behind the camera, and I get to see the dogs’ owners’ faces when I show them the results.… Continue reading <span class="meta-nav">→</span>
“Bring rubber boots”—that was my only advice for Elliott, our multimedia producer, the day before we visited a dairy farm for a video we’re producing. Elliott didn’t listen. Poor Elliott’s shoes. Rough start. But the cows sure were cute. Right, Elliott? We started with an up-close and personal tour of the farm as we snapped… Continue reading <span class="meta-nav">→</span>
Every Winter I miss the smell of fresh cut grass and the sunny weekends spent down at the creek and find myself wondering, “Why do I live in a part of the country where there are four distinct seasons?” But this Winter, I managed to break that cycle. A friend of mine gifted me a… Continue reading <span class="meta-nav">→</span>