In spare moments, I’ve been reading Tom Nealon’s 15-blog-post-long history of condiments, a frantic and learned tour through more than two thousand years of vinegars, sauces, dressings, and spices. It’s tremendously informative and entertaining—Nealon studies rare cookbooks, and consequently possesses a massive repertoire of weird food facts and history. Perhaps the most striking food story… Continue reading <span class="meta-nav">→</span>
Month: May 2015
Nutrition + Convenience + Coziness = Huga
We’re excited and proud to announce the launch of Hůga. Several months ago, we partnered with (the now-named) Hůga Foods to develop their brand. After an initial conversation about family recipes and gluten-free nutrition, we got to work on the following: • Market assessment• Brand positioning strategy• Brand narrative• Brand name• Product naming• Logo• Wrapper… Continue reading <span class="meta-nav">→</span>
Clean Labeling vs Clear Labeling
For years now, we’ve been discussing the implications of transparency with our partners and on our blog. So we’re incredibly excited to be partnering with the Food Leaders Summit April 27-29 in Chicago. We’ll be in Booth 130, so we hope you’ll say hello while you’re there. If you’re registering for the conference, we invite… Continue reading <span class="meta-nav">→</span>
MarketPlace + Parker Products
We’re happy to announce that we recently began a partnership with Parker Products, an innovative ingredient producer with a wide range of products encompassing inclusions, flavor systems, and other value-added ingredients. Founded by the creator of the famous “Drumstick” ice cream novelty, Parker has been a source for creativity in the food industry since its inception.… Continue reading <span class="meta-nav">→</span>